Powwow is a concept project. Built By Silo wanted to challenge themselves during the 2020 Quarantine and design not only an app prototype, but an entire brand. We set out with the intention of creating the full package; a logo, UX/UI app wireframes, marketing ads, and a landing page.
The core feature that the app was based around is being able to visualize your energy usage. Each appliance in a room, or room in an entire household, is visually represented by bubbles that continue to grow as they are used. This visual illustration allows the user to get an idea of their utility costs at a glance all in a modern and appealing user interface.